Enterprise CRM Software - Evaluation of Top 4 Contenders
By Angsuman Chakraborty, Gaea News NetworkFriday, July 22, 2005
Enterprise buyers understand that their CRM software vendor selection decision has long-term consequences. However, vendor alternatives are becoming fewer, and buyers are not fully satisfied with the level of support from leading CRM software providers in working collaboratively to achieve long-term business objectives.
To help enterprises make the best choice, Forrester evaluated the strengths and weaknesses of the four top enterprise CRM software suites vendors across 177 criteria.
The result:
Siebel Systems continues to lead the pack.
SAP is gaining ground in an attempt to overtake the leader.
Oracle has made dramatic moves to improve its share of the CRM market through its recent acquisition of PeopleSoft.
Amdocs is deepening its market position in the important communications services provider market.
Forrester detailed report (Cost: $795) includes an interactive comparison tool that provides detailed vendor evaluations and customizable rankings.
The problem with such evaluations is that it excludes smaller competitors. I would have liked it better if they at least included top 10 (perceived) crm software vendors in this evaluation.
joseph |
October 28, 2005: 5:14 am
Customer Relationship Management is a business strategy designed to optimize Profitability, Revenue, Customer Retention and Satisfaction. It includes methodologies, software, and usually Internet capabilities that help an enterprise manage customer relationships in an organized way. |
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