Live and let farm: For those who want less (or more) of ‘Farmville,’ Facebook revamps updates
By APWednesday, September 22, 2010
Enough ‘Farmville’? Facebook revamps game updates
NEW YORK — More than 200 million people play games on Facebook each month. This means about 300 million members of the world’s largest online social network don’t.
To ensure that those who love “Farmville” and those who can’t stand the constant invitations to play can stay friends, Facebook is making some changes.
People who don’t play a particular game won’t get notices in their news feeds when friends send gifts of pigs or plum trees. Previously, they had to hide or block the game or the players to escape the steady stream of updates.
Facebook will make game updates even more prominent for those who do enjoy tending virtual pastures, taking down rival mob bosses in “Mafia Wars” or cleaning out the fish tank in “Happy Aquarium.”