Interactive Intelligence, Buzzient partner on social media monitoring product

By AP
Thursday, July 8, 2010

Interactive Intelligence, Buzzient in product deal

SAN FRANCISCO — Communication software maker Interactive Intelligence Inc. said Thursday that it is working with social media data analysis company Buzzient Inc. on a social media monitoring product.

Interactive Intelligence said the offering will let companies keep track of discussions related to keywords they choose on social sites like Facebook, Twitter and LinkedIn. The product will offer monitoring of blogs and online forums, too.

Interactive Intelligence shares fell 41 cents to $17.01 in afternoon trading.

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